After our earlier MakeItGood x FatKidOnFire artist feature with The Steppahs, we’re stoked to sit down with an independent clothing brand and help spread their message. This next brand is a little similar to one you’ll probably all know of (hailing from Steel City) but with an international flavour by calling Norway home…
Oslo’s Killer Brigade are twinning their taste in American and Scandinavian metal and the bright colours of the Glam rock in the ’80s with an eye for producing quality clothing in limited edition lines of streetwear clothing.
Main man behind the brand, Mo, got in touch via About.me (a first for us!) and we got chatting. We were impressed with what he had to say, so we sat down and talked things through. What you read below is the result…
Who or what is Killer Brigade? Killer Brigade is a mainly clothing brand and at the same time a brigade with creative people that makes killer art in different ways – I am Mo Dyani, the owner of the brand!
Your designs are strong and striking – do they have an underlying theme? You currently sponsor five bands and three athletes (your “killer brigade”, how did these connections come about? What advice can you give to bands or athletes looking to get sponsored by brands?? Thanks! Almost every t-shirt is inspired by a specific music genre or a specific music scene. In the S/S11 collection, we have a varsity jacket inspired by Norwegian black metal from the early 1980’s, and many exciting t-shirts too.
We already have a killer brigade family with a lot of amazing people, both athletes and bands. These are people I either knew before the brand even started or people that I have contacted because I look up to them or even just people that have contacted me. It’s different from time to time! If you’re a band and want to be sponsored a good thing is to have a busy touring schedule! The more you can represent the brand the more they will support you.
For me it varies, sometimes I sponsor bands because they tour a lot and have good music, and sometimes I sponsor bands just because they make FKOFing good music; same thing with skateboarding, motocross, and other sports.
What does or will make your brand stand out and distinguish itself from the rest of the UK streetwear pack (if you’re looking to break into the UK market)? I just do what I enjoy to do design-wise, trying to mix different design elements together that I haven`t seen before. So far it’s been going really well, people often comment on how funny/ scary/ awesome my t-shirt is if I wear a Killer Brigade t-shirt! Another thing; loads of (too many) clothing brands out there are just inspired by music in general – but not many take a blank t-shirt/ hoodie or whatever and design it using inspiration from a very specific period in music history.
Killer Brigade is inspired by “Glam Rock of the 1980’s, Norwegian Black Metal, and new American Metal”. Who or what else influences your work? ?So far, it’s been a lot about different genres within metal and rock and a little “hate” to the disco scene (by the way, disco is dead) t-shirt. But for the next collection that we’re releasing (S/S12 – we’ve already started designing the range), you can expect some designs inspired by movie music, and believe it or not even Norwegian “folkemusikk”!
What’s your take on the UK streetwear scene at the moment? How does it compare to what’s going on in Norway? I am a big fan of Nokturnal Clothing and Drop Dead Clothing – they make some killer stuff; I also like what Honor Over Glory is doing and how they do stuff, seems like they got a good thing going. We don’t really have too many of streetwear brands here in Norway like you guys have in UK. We got some skate brands that make clothes but that’s it…
Where do you see you and Killer Brigade being in 5 years time? ?Hopefully in even more stores in Europe. By that time, I hope we that have created more creative clothing that give us and people both pleasure and inspiration! Hopefully, we’ll also have a even bigger family that represent what we do.
If you could say something to your fans, what would it be? Likewise to your haters? I love you all!
Top 5 favourite albums?
- System Of A Down – Mezmerize
- Metallica – Ride the Lightning
- Mastodon – Crack the Sky
- Iron Maiden – Brave New World
- Eddie Vedder – Into the Wild
Shoutouts? Alexander Olsen and the people from Drammen X-weekend, Nora and the rest of the people at Volumfestivalen, Arnt and Lars from Slaughterhouse, John Jensen from FHM Norway, Michael Van Niekerk from I Came From Nothing, Roy at Riogio Streetwear, Andrew Browness from Hide Your Arms, my brother Abobakr Dyani, my girlfriend, my family and last but not least all the people all the Brigaders out there!
Mo’s work with Killer Brigade is pretty damn awesome, and they’re the first brand to feature on FKOF from Norway! What do you guys think? Let us know via the comments section or the contact details below. If you’re feeling Mo’s work, shout him via Facebook and be sure to follow Killer Brigade on Tumblr and on Twitter.
If you have any thoughts on what Mo has had to say, or want to recommend us a new brand you’ve discovered or just want a chat about something you’ve seen on FatKidOnFire, fire us a comment below or get in touch via email, Twitter, Facebook or the FKOF TakesQuestions page.