Occasional FatKidOnFire contributor, part-time FKOF designer and general badman Chris is focusing his non-FKOF/ non-design efforts on his new venture Lowism. I recently discovered we share a love of both VWs and Audis, and while car-based content isn’t normally our strong point, I thought we’d make an exception for Chris’ recap from his time at Ultimate Dubs a few weekends back…
Ultimate Dubs is the first big show of the season for the VAG [Volkswagen Aktiengesellschaft or Volkswagen Audi Group] scene, and it was one of the first shows I covered for the newly created Lowism blog. Whilst you may not immediately associate Telford with being the home of one of the finest car shows in the scene, you can quickly appreciate why UD is held there.
The Telford International Centre is within easy reach of any part of the country thanks to being just off the motorway, and it’s actually a superb venue. Surprisingly large, with both outdoor and indoor show space meant that UD provides the best of both worlds, and sometimes it’s nice not to have to worry about the weather too much! There’s something about an indoor event that lends a show an entirely different vibe, and to have the best of both worlds (especially given that the weather was actually pretty good) gives the event an extra dimension.
It’s clear right from the off that the VAG scene has a special something over other car scenes. There’s an incredible attention to detail, as well as a high degree of creativity. This is apparent not only in the cars on display, but also in the various trade stands and businesses in attendance. I enjoyed browsing the trade displays almost as much as the cars, which is praise indeed when you see some of the stunners that were there.
There’s never a shortage of early Golf GTis at these shows, and to be honest that’s no bad thing. In fact, with each year older they grow, it gets slightly more satisfying to see them still being an incredibly popular staple at shows. Whilst you may not always agree with the approach the owners take to modifying their cars, there’s no denying that they haven’t been done to the highest quality. As previously mentioned, attention to detail is a defining feature of all the cars on display, and no corners have been cut by anyone. It’s a matter of pride that the parts and craftsmanship are all up to standard.
Now, given that the show covers all brands under the VAG group umbrella (VW, Audi, Seat, Skoda, Porsche, Lamborghini) there’s still a decent mix of metal here. Next to the various generation of Golf you’ll find various Audis from the TT to the A3, as well as a few classic Porsches and everything else in between. Sunday absolutely flew by, and I was there for almost the entire duration, which is credit to what a varied and well organised show it is. I’m looking forward to next year already…
You can find all the photos Chris took at Ultimate Dubs on the the Lowism Flickr account.